Later today I’m getting a haircut and I’m really looking forward to it. Not because my hair so long, but because of the personal service I receive. It’s really a pleasure going to my hairstylist. The part I’m looking most forward to is the shampoo, she washes my hair and at the same time provides a very relaxing and well needed scalp massage. She takes the time to do a little extra and provide some relaxation. I’ve been going to the same person for a few years now and it’s always been consistent, great haircut, great customer service and the best experience.
In a personal services business like hair styling, you could never build too much value in your process. When you rely on repeat customers and referrals, providing an excellent customer experience along with tremendous value, you will never have to worry where your next dollar is coming from. In today’s consumer driven business world you have to provide that little bit extra because your customers going to talk about you, and it’s up to you if they say good things, or bad things.
Keep up the good work Lisa, you’re my favorite hairstylist and you have a customer for life.
Later this week, Google will be added new features to Gmail. According to a person at Google, users will be able to post and view messages about their day-to-day activities. Google will try to mimic status updates that has been much of the success of Facebook and Twitter. It is not clear if Google will link the new Gmail features to rival social-networking services. But just think if they do! That could be huge!
Apple said it will cut the price of the iPad if sales aren’t as good as anticipated. Management doesn’t see the iPad eating at either iPhone sales or notebook sales.
What if the iPad came down a $100, would you buy one? I think this device has the ability to change and save the print media industry. If I could pay for all my magazines and newspapers and get them on a digital screen, one I can take with me, I’m in! I hate having all those paper mags all over the house, not mention all the trees it would save.
I like the idea that if, and when I’m sitting some place waiting, I could read anything I want. No mater what you think of the iPad, this form of digial delivery is the future for the print publishing world.
Google announced their new “Near Me Now” feature to their mobile browser. On January 7th users of the iPhone 3G and Android 2.0.1 or later mobile phones saw a new addition on the Google search browser.The words “Near Me Now” just under the search box, is the latest for Google to help users find what products and services are close to where they are at that moment. Using local listings it will return result to the keywords the user is searching for.
What this means to local businesses all over the county. You better make sure your business is properly indexed in Google and other search engines and web directories, if your business isn’t it may not show up in these searches. As the “Internet Generation” only uses the Internet to find just about everything they need, your business needs to make sure they can find you!
As users are searching on the go with their mobile phones, local search is one of the most important marketing strategies every local business needs to think about. Make sure your Google listing is up-to-date and all the right information is there.
